▼ FRACTIONAL MARKETING MANAGER, CHICAGO & NATIONWIDE

Your Business Deserves

a Real Marketing Department.

Fox B.M.A. is your fractional marketing manager, embedded inside your business as a dedicated marketing department. We own your strategy, run your GHL, and execute across every channel on a flat monthly retainer. No agency markups. No revolving freelancers. Just one partner who owns your growth.

BUILT FOR | Business Coaches | Leadership Coaches | Service Businesses | B2B Service Providers | Health & Wellness | Real Estate | Law & Finance
Before and After Fox BMA Diagram

WHY MOST SERVICE BUSINESSES STAY STUCK

Vendors take your money.
A marketing department drives your growth.

If you're a coach, consultant, or service business owner, you've probably tried an agency, hired a freelancer, or DIY'd your marketing, and still feel like nothing is working. The problem isn't effort, it's that you've never had a dedicated marketing department that owns your growth from the inside. That's exactly what Fox B.M.A. becomes for you.

  • One fractional marketing manager who owns strategy and execution
  • CMO-level marketing strategy at a fraction of the in-house cost
  • GoHighLevel built, managed, and optimized as part of your retainer
  • Your full marketing calendar planned, managed, and executed monthly
  • Embedded inside your business like a true in-house department

FRACTIONAL MARKETING MANAGER VS. AGENCY

Why Coaches & Consultants
Are Leaving Agencies for Fox B.M.A.

  • Delivers reports. You figure out what to do next.
  • Accountable to hours billed, not results achieved
  • Surprise: the senior team pitches, junior team executes
  • Hourly billing, scope creep, invoice surprises
  • You become the project manager for your own agency
  • GHL set up once, handed off, never touched again
  • New account manager every 90 days
  • Strategy and execution handled by different people
  • Embedded in your business, in your meetings, in your CRM
  • Accountable to your growth, not your invoice
  • Crystal is on your account personally, every single month
  • One flat retainer, no hourly billing, no scope creep
  • We own and execute, you focus on your business
  • GHL built, managed, and optimized as part of your retainer
  • One dedicated fractional marketing manager, always Crystal
  • Strategy and execution owned by the same person

FRACTIONAL MARKETING SERVICES

One retainer. Every channel.
Fully executed.

As your fractional marketing manager, Fox B.M.A. owns every channel your business needs to grow, no outsourcing, no handoffs, no gaps.

Marketing Strategy Icon

Marketing Strategy & Planning

Annual and quarterly campaign directions, competitive positioning, and quarterly reviews. Executive strategy in motion.

STRATEGY

SEO Icon

SEO & Google Business Management

We own your local search presence, GMB optimization, citation management, review strategy, and organic growth month over month.

VISIBILITY

Content Icon

Content Marketing & Social

Blog posts, social content, email newsletters, and lead magnets, created, scheduled, and distributed to your exact voice.

AUTHORITY

Automation Icon

GoHighLevel Setup & Strategy

Full GHL buildouts, automation design, pipeline tuning, snapshot imports, and ongoing CRM management. Your command center, unified.

AUTOMATION

Partnership Icon

Fractional CMO Retainer

Crystal embedded monthly as your fractional CMO, attending strategy calls, owning your marketing calendar, and leading execution end-to-end.

PARTNERSHIP

HOW WE GET STARTED

From scattered marketing to a department you own

Most clients go from first call to fully embedded in under two weeks. No complicated onboarding, no 90-day ramp-up, we move fast because your business can't afford to wait.

WHAT EVERY RETAINER INCLUDES

  • Monthly strategy planning & full channel execution
  • Weekly or biweekly embedded strategy calls
  • GoHighLevel management & ongoing optimization
  • Monthly marketing performance reporting
  • Direct access to Crystal, not an account manager
Your Onboarding Timeline
1
Discovery Call

30 min get-to-know-you marketing audit call

2
Marketing Audit

Full assessment of your current state

3
Custom Proposal

Full retainer scope based on what you need

4
Fast Onboarding

Access, assets, calendar, and plan set

5
We Own It

Fox B.M.A runs your marketing. Just every month.

RESULTS & RECOGNITION

What happens when a coach or
consultant finally has a real marketing team

100%

Your strategy, communications & every marketing channel.

1:1

You always work directly with Crystal, not a coordinator.

3x

Average increase in qualified inbound leads within 90 days.

$0

Zero agency overhead, zero markups, zero hidden fees.

★★★★★

Fox B.M.A. didn't just take tasks off my plate, they built an entire marketing operation for my business. For the first time I feel like I actually have a marketing department.

JM
Jennifer M.
Business Coach - Chicago, IL

★★★★★

Crystal knows GoHighLevel inside and out. But more importantly, she knows how to build a strategy around it. My GHL actually works now and drives real leads every month.

SK
Steven K.
Business Consultant - Remote

★★★★★

I was paying an agency to send me monthly reports. Fox B.M.A. actually runs my marketing. The difference in results and how I get leads has been night and day.

KT
Kara T.
Service Business Owner

WHO FOX B.M.A. IS BUILT FOR

You have a great offer.
We build the marketing machine behind it.

Fox B.M.A. works best with service-based business owners who
are ready to stop piecing together their marketing and start
owning it.

Coaches & Consultants Illustration

Coaches & Consultants

Leadership, business, life, health, and executive coaches. If your income depends on your expertise and reputation, Fox B.M.A. builds the marketing system that scales your reach, fills your pipeline, and positions you as the authority.

OUR MOST COMMON CLIENT →

Service Businesses Illustration

Service Businesses

Professional services, home services, and B2B providers, we build your local SEO presence, Google Business Profile, and lead generation systems so qualified clients find you first, consistently.

CHICAGO & NATIONWIDE →

Growth-Stage Operators Illustration

Growth-Stage Operators

You're generating revenue and ready to scale. You don't need a startup marketer, you need a fractional CMO who can run at your pace, own your entire marketing function, and drive real growth month over month.

READY TO SCALE →

FREQUENTLY ASKED QUESTIONS

Your questions about
fractional marketing,
answered

What is a fractional marketing manager?

A fractional marketing manager is a senior marketing professional who embeds into your business on a part-time retainer basis, giving you the strategic leadership of a full-time CMO without the $150k+ salary. Fox B.M.A. acts as your entire marketing department, owning your strategy, managing execution across every channel, and running your GoHighLevel platform as one unified operation.

How is Fox B.M.A. different from a marketing agency?

Fox B.M.A. operates as an embedded fractional marketing department rather than an external agency. We align directly with your internal goals, operate inside your systems, and don't take a percentage of your ad spend or charge hidden markup fees.

Do I need GoHighLevel to work with Fox B.M.A.?

While we specialize in GoHighLevel to run unified operations, we can work with your existing tech stack or help migrate you to a more efficient setup if it makes sense for your growth goals.

What's included in the retainer and how is it priced?

Retainers are flat-monthly fees based on the scope of strategy and execution required. It includes strategic planning, content creation, ad management, CRM automation, and performance reporting without variable hourly billing.

How fast can Fox B.M.A. get up and running in my business?

Our onboarding process is streamlined. From the discovery call to being fully embedded and executing on your marketing strategy, it typically takes just two weeks.

Is Fox B.M.A. right for my business?

We work best with service-based businesses, coaches, and consultants generating revenue who are ready to scale but need a dedicated marketing arm to run their strategy and execution.

WORK WITH A FRACTIONAL MARKETING MANAGER

Stop managing vendors.
Get a marketing department.

Book a free 30-minute discovery call with Crystal. We'll talk about your business, your marketing gaps, and whether Fox B.M.A. is the right fractional marketing partner for you. No pitch. No pressure. Just clarity.

Free 30-minute call No commitment required Response within 1 business day

Chicago & Nationwide

Fox B.M.A. Logo

Fox B.M.A. is your fractional marketing manager serving coaches, consultants, and service-based businesses across Chicago and nationwide. We embed into your business as your dedicated marketing department, owning strategy, GHL, SEO, content, and execution on a flat monthly retainer.

GET IN TOUCH

Des Plaines, IL

Serving Nationwide

© 2025 Fox B.M.A. All rights reserved. Des Plaines, IL 60016